Caterina Rando, MA, MCC

Caterina RandoCaterina Rando shows women entrepreneurs how to be loud and proud about the value they bring in order to make their businesses thrive. For over twenty years she has been on a passionate mission to change the world with her brand of economic empowerment that is a combination of running your business with integrity always ongoing strategy, staying in action and putting your whole heart in everything you do.

She is a sought after speaker, business success strategist, master certified coach, publisher and author of the national best selling book Learn to Power Think from Chronicle Books.

Caterina has co-authored several books including: Make Your Connections CountIncredible BusinessSavvy Leadership Strategies for WomenWoman Entrepreneur Extraordinaire, Socially Smart and Savvy, and Direct Selling Power.

Caterina is the founder of the Thriving Women in Business Community and through this organization she and her team conduct a variety of programs designed to provide skills, support and an environment for breakthroughs for women succeed who want to catapult their businesses to the next level.


Master Certified Coach/International Coach FederationCaterina has written hundreds of articles for a variety of publications including: RedbookWoman’s DaySmall Business OpportunityOffice HoursMoney & ProfitsSmart Selling; Business to Business MarketingTrainingHome Business JournalBalance and many more. She is also thrilled to be a featured writer forInnovative Woman Magazine

International Coach FederationCaterina is a member of the National Speakers Association, the International Coach Federation, the Direct Selling Women’s Alliance and is an emeritus member of the Board of Directors of the San Francisco Chamber of Commerce.

Caterina has a commitment to lifelong learning and is always working with a coach, taking a course and developing new skills.

She holds a Bachelor of Science in Organizational Behavior and a Master of Arts in Life Transitions Counseling Psychology. She is a Certified Personal and Professional Coach (CPPC) and a Master Certified Coach (MCC), the highest designation awarded by the International Coaching Federation.

Member National Speakers AssociationToday there are a myriad of coaches, mentors, speakers and trainers to choose from. Caterina is the right choice if you are a woman entrepreneur looking for someone that is both highly experienced and innovative, practical and powerful, inspiring and action oriented. Caterina will provide you with the guidance, strategies and support you need to make your business thrive.